ABOUT HOSPITALITY AND TOURISM
A GLOBAL WORLD
The hospitality industry is closely linked to the tourism industry. The sectors are similar in the sense that both hospitality and tourism jobs in them are constantly changing in our market economy. Thanks to the constant development of the major international chains, the hospitality industry plays a particularly active role in this worldwide development and therefore offers (more than ever before) numerous employment opportunities.
In spite of this worldwide expansion, there is a serious lack of qualified managers. Managers, who are capable of responding to the new challenges, are needed for this high-growth economic sector.
The hospitality and tourism industries are subject not only to the changing requirements of an increasingly cosmopolitan clientele, but also to the major changes in consumer lifestyles and the constant progression of technology. During the past decade, jobs have undergone considerable changes, in line with the previously quoted developments, and this is even more the case in the field of management.
Jobs now encompass highly sophisticated tasks, and managers in charge of these companies are now required to have a very advanced level of studies.
In order to progress down this path, men and women must be prepared, trained and introduced to increasingly complex roles, and the inclusion of economics and social sciences in academic programmes has become an absolute must.
The professionals of tomorrow must show not only their aptitude for managing individuals and teams, mastering all the management techniques and setting out objective sales criteria. They must also resolve problems as and when they occur, acquire sound financial analysis capacity, strategic leadership and also understand the meaning of customer service.
Combining European hospitality and tourism traditions and innovative management techniques from the English-speaking world, BBI offers a new study concept to students who wish to begin their careers in international hospitality.
We have a two-pronged teaching philosophy: on the one hand, we develop the operational expertise that students need to be successful and on the other we enable our students to develop the necessary strategic and management skills which will enable them to become talented, effective and successful managers.
You will gain great satisfaction if you take the decision to make your career in this exciting international industry. You will not only have an enjoyable lifestyle but you will also experience news horizons through travel, something which few other professions can offer.
Director of Education